

FOR
IMMEDIATE RELEASE - June 29,
2000
Contact: James D. House - MembPubRel@tdi-online.org
On
June 15, 2000, the Federal Communications Commission (FCC) issued a Memorandum
Opinion & Order (MO&O) denying the Home Shopping Club’s (HSC)
petition for a waiver
from captioning its programming on The Home Shopping
Network, America’s Store and
the Home Shopping Network en
Espanol. The FCC based its
decision mainly on an
opposition brief filed by TDI.
When
learning of this important decision by the FCC, Claude L. Stout, TDI Executive
Director, paid tribute to the FCC’s steadfast record of commitment and
effort to bring about
universal telecommunications access for Americans with
disabilities. Mr. Stout remarked,
“TDI joins other national advocacy organizations in applauding the FCC for
its decision to
deny Home Shopping Club’s petition for closed captioning
waiver for its slate of TV programs.
The
FCC was fair and unbiased in rendering its decision based on the undue burden
criteria,
as required by law.”
HSC
submitted a petition to FCC requesting a waiver of the closed captioning
requirements,
citing undue burden due to the difficulty and expense of
providing real-time captioning.
Section
713 of the Communications Act of 1934, as amended, regarding Video Programming
Accessibility, was added to the Act by Section 305 of the Telecommunications
Act of 1996.
Section 713
generally requires that video programming be closed captioned, regardless of
distribution technologies, to ensure that it is accessible to persons with
hearing disabilities.
The FCC
rules require that the majority of new programming become captioned over the
next
eight years, and that most old programming become captioned over the next
ten years.
In
setting up the parameters for video producers and distributors to comply
within Section
76.1(f)(2), the FCC defined "Undue Burden" conditions
for an criteria that exempts certain
programming from the captioning rules if
the rules imposes excessive economic hardship.
To determine the applicability of "Undue Burden" exemptions,
the FCC considers the
following factors: (a) the nature and cost of the closed
captions for the programming; (b) the
impact on the operation of the provider
or program owner; (c) the financial resources of the
provider or program
owner; and (d) the type of operations of the provider or program owner.
By
analyzing HSC’s petition in light of these four factors, the FCC noted that
they did not
submit a full financial analysis that compared the cost of
captioning with full production costs.
The
FCC stressed that the Telecommunications Act is quite clear about how the
financial
resources are applied to captioning.
TDI in its opposition brief pointed out that the HSC could
seek
sponsorships for captioning. The
FCC also disputed HSC’s contention that captioning
may contain mistakes that
would increase their exposure to lawsuits, noting that examples
of lawsuits
from inaccurate captions were absent. HSC
further argued against captioning
because relevant facts about the product are
already on the screen, and the audio banter of its
hosts duplicates the
graphics without adding information that is critical to viewers.
The
commissioners further concurred with TDI, dismissing the contention
that closed captioning
adds no value to the infomercials, and agrees that that
it is not HSC's role to determine whether
a certain segment of the population
has adequate access to certain information.
Using
these criteria, the FCC determined that the Home Shopping Club had not met the
standard required to demonstrate that captioning of its programming would
constitute an
“Undue Burden.” The
FCC stated that HSC could not rely on cost alone as an excuse for
not
providing closed captioning, necessary to make its programming accessible to
persons
with hearing disabilities.
The
full text of the MO&O can be found on the Disabilities Rights Office web
site at
www.fcc.gov/cib/dro.
The Disabilities Rights Office can be contacted by e-mail at
access@fcc.gov.
Return to eNotes Archives page

Send e-mail to Webmaster
with
questions or comments about this web site.
Copyright © 2001 TDI All Rights Reserved Last modified: June 07, 2003